FREE TO BE ME

IFF is a brand of original jewelry design which focuses on creativity, manufacturing and brand management.
Simple ring with round and princess diamond
“Redefining the design of jewelry for daily use” is our aim to set up IFF. We are focusing on the quality and design of gemstones and precious metals. Freedom, Interest, texture and modern are the souls of our design. To create diverse forms of products for modern ladies to express their own style.
IFF uses advanced technologies and designs to fulfil the requirements of self-style and quality for ladies. “If First”, “If Fun”, “If Free”, “If Famous”, “If Full of Dreams” are our collections. These collections are able to show ladies their own style, fashion, and charm in different scenarios.